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Einstein Accelerating Logo
Right Up Einstein’s Alley
Winter 2019
Celebrating over a decade of helping make NJ the place
for high tech business success
In This Issue

Einstein’s Alley Mourns the Loss of
Einstein’s Alley Board Member,
Dr. Stephen J. Kasser

Stephen J. Kasser, Ph.D., a long-time active Einstein’s Alley Board member passed away on January 15 in Ft. Meyers, Florida surrounded by his family.


Einstein’s Alley Board and Advisory Council Meet at Domain
On January 16, 2019 the Einstein’s Alley Board and Advisory Council met in joint session at Domain Computers in Cranbury, NJ.
The group heard from officials of Middlesex County including Shannon Tabini, Kathaleen Shaw, and John Carroll about their exciting marketing program including television and social media to attract business and tourism to Middlesex County. They were joined by Lina Llona, the President of the Middlesex Regional Chamber.
Dr. Nicholas Montalto, Einstein’s Alley Advisory Council member, updated the group on Einstein’s Alley’s immigration and census initiatives.

Google To Open Lab on Palmer Square
From: Town Topics
By: Anne Levin
December 19, 2018
Princeton is the latest location for a research facility to be opened by media giant Google. On Tuesday afternoon, Princeton University and Google announced the creation of a new artificial intelligence lab, to be led by two computer science professors and be based in offices at 1 Palmer Square.
According to information from the University, the lab will start with a small number of faculty members, graduate and undergraduate researchers, recent graduates, and software engineers. Professors Elad Hazan and Yoram Singer, who will split their time working for Google and the University, have been collaborating with Google for several years.
The work in the lab will focus on a discipline within artificial intelligence known as machine learning, in which computers learn from existing information and develop the ability to draw conclusions and make decisions in new situations that were not in the original data, according to the University’s website. Examples include speech recognition systems and self-driving cars that process complex visual cues. The work will build on recent advances by Hazan, Singer, and colleagues in optimization methods for machine learning to improve their speed and accuracy while reducing the required computing power.

Higher Education Chief: Google’s New AI Lab at Princeton is Only a Piece of a Bigger Puzzle
From: NJ.Com
By: Zakiya Smith Ellis, New Jersey state secretary of Higher Education

December 20, 2018

Even before Thomas Edison perfected the lightbulb at his Menlo Park laboratory, New Jersey was known as a State of Innovation.
From the birth of American manufacturing at the base of Paterson’s Great Falls, to the creation of the transistor at Bell Labs, to today’s life-saving pharmaceutical and biomedical research centers, New Jersey has long lived on the leading edge of science and technology.
As Gov. Phil Murphy says, New Jersey was Silicon Valley before there was a Silicon Valley. And, he’s right. Yet, over the past decade, we lost much of this momentum. Now we’re working hard at getting it back, and we’re seeing real results.
In October, Murphy laid out an economic agenda to reclaim New Jersey’s dominance in the global innovation economy, featuring higher education as a prominent component. New Jersey’s colleges and universities will be at the center of our resurgence in both the supply of the talent pipeline and in partnerships on research and development.
It is that kind of thinking that results in Princeton University and Google recently announcing a new collaboration that will result in the creation of an Artificial Intelligence Lab right in the heart of our state.
At the nexus of these two marquee names is a promise: building an economy centered on innovation and strength, and that seeks to lift up and provide meaningful careers for its residents. This collaboration will bring with it extensive research into the myriad possibilities of what artificial intelligence offers across a wide spectrum of computing and industrial concerns. It also will highlight one of the nation’s leading higher education systems, and attract more innovators to call New Jersey home.

East Windsor Capitalizes on the Einstein’s Alley Marketing Theme

Janice S. Mironov Will Serve 24th Year as Mayor of East Windsor Township

Mayor Janice S. Mironov
By: Lea Kahn, Staff Writer
January 11, 2019
Mayor Janice S. Mironov was elected to her 24th consecutive term as mayor and Township Councilman Marc Lippman was chosen to be deputy mayor when the East Windsor Township Council’s annual reorganization meeting was held on Jan. 7…
In her remarks, Mayor Mironov recapped 2018’s accomplishments – from maintaining a flat municipal property tax rate for the sixth consecutive year, to the continuing economic boom in the township.
Capitalizing on the Einstein’s Alley marketing theme, Mayor Mironov pointed to the pharmaceutical and high technology companies that have invested in East Windsor Township – from Shiseido, which is a cosmetics company, to Hovione, which is a pharmaceutical company.

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University consortium to create report to assist state in preparing for future of work. 

Governor’s Future of Work Task Force Selects New Jersey Big Data Alliance to Recommend Strategies that Enable New Jersey’s Workforce to Successfully Compete in the Data-Driven Economy

Governor Murphy recently established a Future of Work Task Force to examine how technological innovation will impact the development of jobs and the New Jersey economy. The task force will be developing a policy roadmap to enable the state to prepare for the future, and mitigate the potential economic effects of large-scale automation, as well as to take advantage of the opportunities these changes present. It is chaired by the new state Chief Innovation Officer, Dr. Beth Simone Noveck…
The NJBDA is a consortium of 16 New Jersey universities, NJEdge, four industry partners and six government agencies working to expand availability of advanced computation technologies, expertise and education to academia, industry and government. State Legislation passed in 2014 designated the NJBDA as “New Jersey’s Advanced Cyberinfrastructure Consortium”.

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What can we do in New Jersey to create some of the vibe that Austin has?
With Tech Expansion, Austin is Still Weird. It’s Just More Wired Now, Too.
Ilana Panich-Linsman for The New York Times
From: The New York Times
By: Manny Fernandez
December 25, 2018
AUSTIN, Tex. – Walking distance from the pink dome of the Texas Capitol building, there were whiskey samples, tamales and Nerf guns.
The Virtual Reality crowd talked Augmented Reality. The millennials in YETI shirts and the gray-haired post-hippies in psychedelic vests racked up points in a 3-D shootout on Space Pirate Trainer. And then there was Tim Porter, the guy with the hologram-creating Merge Cube. Using an app he developed, Mr. Porter pulled out his phone and put his 4-year-old daughter’s stuffed penguin into the cube, virtually speaking.
Austinites have a name for all this: a Tuesday night.
It was just another event at the Capital Factory, Austin’s techie community center and start-up hub – this time, a virtual reality holiday party. Located in an office and hotel complex downtown, the Capital Factory has helped a number of Austinites quit their day jobs to become tech entrepreneurs. The shared work space features a Star Wars-themed floor with Luke and Leia restrooms, local craft beer on tap and a conference room hidden, Hardy Boys-style, behind a bookcase that swings open when you press the right book (“The Plains of Passage”).
“It doesn’t matter what you want to do, there are five Meetups at night that will support it,” said Mr. Porter, 34, the founder and chief technology officer at Underminer Studios. “It’s a maker community.”

BULLPEN #12 at Rutgers University
Business School in Piscataway, NJ
Tuesday, February 5
Selected Tech Ventures
Get Mentoring and Investor Exposure

(No Fees or Equity to Apply or Pitch)

Designed for seasoned, early stage tech entrepreneurs to present their budding enterprises to a panel of investors, members of the tech ecosystem, and the business community. The audience has a chance to hear, network, and interact with investors, presenters, and panelists alike.

Global Business Breakfast: The Keys to Trade Success in 2019
Friday, February 8, 8am
DoubleTree by Hilton of Princeton
Princeton, NJ
Learn 10 Takeaways for International Success and the companies that are doing it right!!
Join for business networking, keynote speaker, case study panel, and full breakfast at the DoubleTree Princeton.
Keynote Speaker: Steven Richman, Clark Hill, PLC.

Katherine Kish, Einstein’s Alley ED, will be a panelist at the 2019 Annual Conference
New Jersey Food Processors Association
2019 Annual Conference
March 8, 2019
7:15 am – 2pm
Crowne Plaza Hotel
Princeton, NJ
So many challenges at all levels…
let’s solve them together.

Talent is at the core of every successful business. Without this talent, the future of our industry is both challenging and uncertain. We all need to better understand and be proactive in the way we attract, develop, and retain talent within our industry.

The million dollar question is how to do it effectively? This is the challenge that the members of the New Jersey Food Processors Association (NJFPA) face on a daily basis and the focus of our Annual Conference. Join us on March 8th for presentations and breakout sessions on various topics for both employers and employees including:

  • Attracting Talent in a Competitive Labor Market
  • Best Practices for Developing Future Leaders
  • Retaining Talent with a Focus on Total Wellbeing
At this event, speakers and panelists from educational institutions, government entities, and the food industry will share best practices, tips and tools to help you better attract, develop, and retain talent in your business.
Just Announced – 2019 Keynote Speaker
This year’s keynote speaker will be Michele Siekerka, President & CEO of the New Jersey Business & Industry Association. Prior to assuming the helm of NJBIA, Siekerka served in state government in the NJ Department of Environmental Protection in roles that included Assistant Commissioner and then Deputy Commissioner. Join attendees as Michele shares insight into key issues facing the New Jersey food processing industry.

More Upcoming Programs & Events

Einstein’s Alley Website

The Einstein’s Alley website is for you. Check the Directory section and see the companies listed that you need to know.


The website is also a great place for visibility for your company.  Contact kkish@kennethg73.sg-host.com for information both on membership and on how to get a highlighted listing in the Directory. Or go directly to the website and download the form.


What is Einstein’s Alley?


Einstein’s Alley collaborates and coordinates with academic institutions,  governmental and private sector organizations to grow NJ as a magnet for entrepreneurial activity and as a globally recognized talent powerhouse.